Premium Dental Powder for Dogs and Cats in South Africa
clean teeth without brushing
no unwanted chemicals
no fillers or mineral binders
Protect the moments that matter most, without the daily stress of brushing
Powered by one clinically validated ingredient: Ascophyllum nodosum (dental kelp). Simply sprinkle onto your pet's food once daily and you’re done.
✓ Supports plaque reduction before it hardens
✓ Helps prevent tartar buildup
✓ Promotes noticeably fresher breath
✓ Supports a balanced oral microbiome
✓ Maintains visibly whiter teeth
✓ Encourages healthy pink gums
Trusted in VOHC-recognised dental products and vet formulated for South Africa's most informed pet parents.
More years. More love.
upgrade your pet's oral care today!
Registered and Vet Recommended in South Africa V35342 Act 36/1947
Dental disease is one of the most common conditions we see in practice and sadly, it’s often advanced before owners even realise their pet is uncomfortable. Prevention truly matters. Using a daily product like DentaMax™, formulated with the same active ingredient used in VOHC-recognised dental products, helps support plaque control long before painful and costly problems develop.
Dr Sally Armstrong
BSVM Vet Consultant to NutriFlex®
Cape Town • South Africa
-
-18%
Dental Care For PetsDentaMax Dental Powder For Dogs and Cats
Price range: R295,00 through R395,00 Select options This product has multiple variants. The options may be chosen on the product page
The signs are subtle. The consequences are not!
You’ve noticed:
-
That subtle bad breath is getting stronger
-
Yellow buildup forming along the gumline
-
Your pet pulling away when chewing hard food
-
The rising cost of professional dental cleanings
A startling 80% of dogs and 70% of cats show signs of dental disease before three years of age.
And once tartar hardens, brushing alone isn’t enough. The question isn’t whether dental care matters. It’s whether you’re using the right solution?
What you and your pet can expect
VISIBLY WHITER, CLEAN TEETH
With daily use, plaque is broken down and tartar formation is reduced. Teeth look visibly whiter and are physically cleaner without brushing. Over time, existing deposits soften and diminish.
LESS PLAQUE & TARTAR
Clinically proven to stop plaque from sticking before it hardens into tartar. With daily use, the buildup softens and teeth stay cleaner, no brushing, no abrasives, no unwanted mineral binders or harsh chemicals.
FRESHER BREATH, FAST!
Most pet parents report an improvement in their pet's bad breath within days of consistent use. Not just temporarily masked, but genuine lasting freshness that works from the inside out by eliminating odour-causing bacteria.
HEALTHY GUMS
Daily maintenance helps support pink, healthy gums. As plaque pressure reduces, inflamed and irritated gum margins improve, healthier gums support stronger teeth.
REDUCED VET VISITS & COSTS
DentaMax™ helps reduce the likelihood of advanced dental disease, meaning fewer anaesthetic cleanings, fewer emergency interventions, less stress for your pet and less financial strain for you.
visible results typically seen within 3-12 weeks of continued daily use
Why most dental powders miss the mark
Many dental powders try to impress with complexity, stacking additives, flavourings, binders and multi-ingredient blends to appear more advanced.
But in oral health, complexity isn’t the same as clinical validation.
More ingredients don't automatically mean better results, which is why most multi-ingredient blends are not clinically validated as a combined formula.
When one clinically validated ingredient drives results, adding more ingredients doesn’t improve performance; it dilutes it.
That’s why DentaMax is intentionally single-ingredient. It contains 100% pure organic Norwegian kelp, the same active ingredient as international products recognised by the Veterinary Oral Health Council (VOHC) for its documented dental health benefits.
100% natural and organic ingredient
NutriFlex® DentaMax contains pure Ascophyllum nodosum alga, a certified organic, wild-harvested marine kelp sourced from carefully selected locations in pristine North Atlantic waters off the Scandinavian coastline.
Gently processed to preserve its naturally occurring bioactive compounds, it delivers consistent, clinically supported oral health benefits for your pet.
Clinically studied results with Ascophyllum nodosum (active ingredient)
In controlled clinical trials conducted on Ascophyllum nodosum*, results after one month showed:
• Up to 32% reduction in plaque
• Up to 35% reduction in tartar
• Up to 67% reduction in gingival bleeding
DentaMax™ uses the same clinically studied dental kelp powder to support measurable improvements in oral health with consistent daily use.
Great results after using NutriFlex® DentaMax™
Give your cat and dog clean teeth and the fresh breath they deserve
Neglecting your pet’s oral health can lead to progressive dental issues, including gum inflammation, tooth loss, and, in advanced cases, systemic complications affecting vital organs such as the heart, kidneys and liver.
The primary driver behind these problems is the daily buildup of plaque. When left unmanaged, plaque hardens into tartar, creating an environment where harmful oral bacteria thrive and periodontal disease can develop.
Prevention is always more effective than correction.
DentaMax is designed to support daily plaque control with a single clinically validated ingredient; the same active used in products recognised by the Veterinary Oral Health Council (VOHC) for documented dental health benefits.
Incorporated into your pet’s routine, DentaMax provides focused, consistent plaque support to help maintain cleaner teeth, healthier gums, fresher breath and long-term oral health.
Because oral bacteria don’t stay confined to the mouth. Supporting dental health is part of protecting your pet's overall well-being.
Used alongside regular veterinary check-ups and a comprehensive dental care strategy, DentaMax becomes a simple, intelligent addition to your pet’s long-term health plan.
How does DentaMax work?
Easy to use
DentaMax blends seamlessly into your pet’s regular meal. Simply sprinkle the recommended amount over your pet’s food once daily.
Biofilm buster
DentaMax works systemically, circulating through the bloodstream and saliva. Its bioactive enzymes prevent the formation of new plaque and soften and remove existing tartar deposits.
Heavy tartar buildup
If your pet already has significant tartar buildup, begin using DentaMax daily and consider combining it with regular brushing or a professional dental cleaning as recommended by your veterinarian until the desired results are achieved.
Moderate tartar buildup
If your pet's tartar buildup is moderate, begin using DentaMax daily to help manage plaque, support visibly cleaner teeth and healthier gums, improve breath freshness and sustain oral health.
The result is noticeably whiter teeth, cleaner gums and fresher breath. The benefits last as long as you continue using the product.
DentaMax Feeding Guide
For best results, sprinkle DentaMax powder onto your pet's regular food, mix thoroughly to freshen your pet's breath, and help reduce plaque and tartar buildup.
Pet Weight: 0-15kg
1 Level Scoop (1g) once daily
180g PACK = 180 DAY SUPPLY
FREE 1g Scoop Included.
Pet Weight: 16 — 30kg
2 Level Scoops (2g) once daily
180g PACK = 90 DAY SUPPLY
FREE 1g Scoop Included.
Pet Weight: 30kg+
3 Level Scoops (3g) once daily
180g PACK = 60 DAY SUPPLY
FREE 1g Scoop Included.
If you have not previously used seaweed for your pet's dental care, commence feeding with a small amount and gradually increase the quantity until the feeding recommendation is achieved.
Customers Reviews
This is an incredible product! After only three doses, I can already smell a fantastic change in my dog's breath.
Mary Barnsley
You just sprinkle it over their food. It works wonders for my 2 Beagles. They used to have really stinky breath and now its perfect!
Zanthia Doubell Cronje
Bought this for my woof and can see an improvement is his teeth as well as his breath. Definately worth it and it works great!